Twitch Con, a conference celebrating the world's most popular eSports streaming platform, is not the place where you would expect to see the launch of an incredible new webinar production tool. But this past week, that is exactly what happened.
Top 5 Lessons we Learned from Streaming this Summer's Live Events
The past few months have seen us busier than we have ever been before. Producing live streams on a nearly continuous basis has not left us much time to update our blog - sorry about that!
Having live-streamed weddings, brand relaunches, political events & town halls, live music, and graduation ceremonies (all in the last 6 weeks), we have learned some brand new lessons and reinforced older ones. We have also had the opportunity to work with amazingly talented people with decades of experience in event production, running the gamut from IT Directors to seasoned television engineers to marketing specialists. Over the next few months, we plan to have many of them sit down and chat with us so that we can impart their wisdom through our blog - you'll see posts about Tricasters, intricate camera chain setups, the marketing side of running a service-based agency, and much much more. So stay tuned!
In a perfect world, all live stream productions occur in a controlled environment, away from the elements, with access to an ultra-fast and ultra-reliable Internet connection. The world we live in, however, is not perfect. Broadcasters are regularly asked to stream HD content from remote locations and in less-than-ideal conditions. Last year, we received such a request: to stream a massive parade on the Southside of Chicago. While that particular project didn't pan out, we spent many hours researching remote broadcasting. And we would love to share that research with you!
One of the benefits of running a business with a life-long friend is that, together, we can decide to take on passion projects that strike our curiosity and grow our skill set even if they don't immediately show a profit. Over the last year and a half much of that "passion project" time has gone into building and running ACRE TV, a 24/7 artist-made livestreaming tele-vision network.
This Halloween, Mainstream Media’s costumes featured black ties and snazzy dress shoes. The spooky party we attended was the 2014 Midwest Chicago Emmy’s at the Radisson Blu Aqua Hotel, and we had been asked to produce two live streams: the Backstage/Red Carpet Show and the main Awards Ceremony.
December 12, 2013 was a day that will live in infamy for live streaming producers: it is the day that YouTube opened up its Live Video service for all YouTube accounts in good standing. For free.